The Maybach S650 is the modern standard-bearer for Daimler’s Maybach super-luxury brand.
The decision was made to broaden the reach of the Maybach marque by creating ‘halo’ Maybach models across some of its more normal Mercedes passenger car ranges.
Maybach-only 57 and 62 limousines with the Simon Cowell specification were consigned to the annals of history.
Because of this, the fact that this vehicle is “only” an S-Class may prove to be both its greatest strength and its greatest vulnerability at the same time.